{"product_id":"words-that-land-the-art-of-purposeful-communication","title":"Words That Land: The Art of Purposeful Communication","description":"\u003cp\u003eMost people think they're decent communicators. Claire Ashworth has spent twelve years coaching executives, and she has a different view. The gap between saying something and having it land is where careers stall, pitches fail, and feedback bounces off.\u003c\/p\u003e\u003cp\u003eWords That Land covers the conversations that matter most in professional life: the presentation that needs to hold a room, the feedback that needs to change behavior, the negotiation that can't turn adversarial, and the difficult conversation you've been putting off. Each chapter gives you specific techniques you can use the same week you read it.\u003c\/p\u003e\u003cp\u003e34 pages. A companion to The Clarity Method—better thinking and better communicating are two sides of the same coin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat's inside:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe one-thing test: how to find your message before you deliver it\u003c\/li\u003e\n\u003cli\u003eThe first 90 seconds of any presentation (and why most people waste them)\u003c\/li\u003e\n\u003cli\u003eWriting emails that actually get read, using the BLUF method\u003c\/li\u003e\n\u003cli\u003eThe SBI framework for feedback people can hear\u003c\/li\u003e\n\u003cli\u003eListening techniques that most communication training ignores\u003c\/li\u003e\n\u003cli\u003eNegotiation without confrontation: anchoring, concessions, and walking away\u003c\/li\u003e\n\u003cli\u003e12 quick wins you can implement this week\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDigital download · PDF · Instant delivery\u003c\/p\u003e","brand":"Quarry Williams Press","offers":[{"title":"Digital Download (PDF)","offer_id":44047680176202,"sku":"QWP-WL-004","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/0207\/5722\/files\/cover-words-that-land-v2.svg?v=1786412542","url":"https:\/\/quarrywilliams.com\/products\/words-that-land-the-art-of-purposeful-communication","provider":"Quarry Williams Press","version":"1.0","type":"link"}